Initially from Ohio, Sara Swabb had a excessive degree advertising and gross sales profession when she moved to DC to be together with her husband. Just a few years and two daughters later, she was prepared for a extra artistic chapter and began working for a neighborhood inside designer. “I’ve at all times had an curiosity in interiors, however put it on the again burner,” she explains.
When covid hit, Swabb’s advertising acumen got here again into play. “I made a decision to start out a digital design firm the place I put collectively the idea and design and gave it to the house owner to execute,” she says. Her enterprise was successful, however clients quickly started asking for extra. Swabb ended up taking “a customized, luxurious service the place I do your complete mission,” she says.
Right now, her firm, Storie Collective, employs 4 individuals who focus on constructing and renovating total properties. Swabb collaborates with Distinctive Kitchens & Baths on a line of cupboards and so they share a retailer in Georgetown. “I like working a enterprise and making a neighborhood,” she declares. “And I like how we impression lives.”
Renovation Structure: District Structure Studio, Washington, DC. Inside Design: Sara Swabb, Storie Collective, Washington, DC. Renovation Contractor: CMX Development Group, Washington, DC.
